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Compared to other advertising media, current trends in US Internet advertising indicate far more resilience to economic cycles. However there is still a considerable gap between the amount of time people spend online and the amount of money advertiser spend online. With supply and demand dictating ad media prices, online is still considered a considerable value as compared to traditional Print, TV, Radio and Outdoor advertising. Coupled with the innovation of transparent tracking and analytical metrics available to quantify ad views, interaction, time spent, click through and more, online marketing should constitute and even greater component of ad dollars for the foreseeable future.
As industries shift away from traditional mass media and place a greater focus on more targeted and measurable means for gaining new customers, companies must redefine their business goals and apply online strategies designed to achieve them. That is where we come in!
AdQuantify can facilitate connection and engagement with your consumers where they live – on the social web – with captivating, informative rich-media campaigns highlighting you brand. Our proprietary tools and technology make it simple for consumers to interact with, learn and share your campaign anywhere and everywhere.
We provide integrated online marketing strategies that help companies grow. We think of ourselves as a business development consulting firm that uses interactive marketing as a tool to increase revenue and profits. Our management team has decades of combined experience in online marketing as well as graduate level education and experience in business and finance.
Rich-Media advertising is a great way to increase targeted brand traffic to your website. When properly managed and with sound strategies, Rich-Media advertising will produce a very positive ROI. AdQuantify, Inc. performs in-depth competitor analysis and industry research for each client. Using that information along with powerful bid management tools, we ensure that your campaign will drive greater volumes of qualified traffic.
Cost Per Engagement Brand Advertising
Our Cost Per Engagement (“CPE”) model caters to clients seeking measurable branding initiatives which drive sales today and build corollary value for future. CPE coupled with IntentSignal brings accountability to rich-media brand advertising. This can be an extremely powerful performance based model to increase brand awareness with targeted demographics.
Cost Per Acquisition Advertising
AdQuantify’s Cost Per Acquisition (“CPA”) is an Internet-based marketing practice in which a business only pay for verified leads generated through the campaign. This can be an extremely powerful performance based model to increase new business leads.
Website Design and Development
AdQuantify Inc. has developed hundreds of websites for companies in all types of industries. We apply best practices and create search engine friendly websites that are designed to convert new visitors into customers.
Our capabilities include:
- Web 2.0 designs
- Social networking sites
- Full e-commerce platforms
- Joomla Content Management Systems (CMS)
- WordPress Blogs and CMS
- Facebook Applications
- iPhone applications …and much more!
Search Engine Optimization
Organic search engine optimization is one of the most important long term investments you can make for the future of your brand. AdQuantify Inc. is one of the most reputable SEO companies around. We work with major brands such as Disney, MGM and the E-entertainment! Our SEO management team includes recognized exerts and key speakers at major conferences. We apply best practices and stay on top of all the latest guideline updates.
Search Engine Marketing
Search Engine Marketing (SEM) differs from Search Engine Optimization (SEO) in that SEM deal with cultivating external factors which aid in the ranking of your site, where as SEO is primarily dealing with on-page factor. For example, the dissemination of press releases and or advertorial with links to your web site can aid in the number of back links from the sites which publish the news. This would fall under the specific category of Search Engine Marketing. Years of experience, coupled with a passion for innovation combine to make AdQuantify’s SEM team second to none in our knowledge and effectiveness leveraging search engine marketing methodologies to garner improved search engine ranking and increased traffic from targeted social graphics.
Pay Per Click Advertising
PPC advertising is a great way to increase immediate traffic to your website. When properly managed and with sound strategies, PPC will produce a very positive ROI. AdQuantify, Inc. performs in-depth competitor analysis and industry research for each client. Using that information along with powerful bid management tools, we ensure that your campaign will drive greater volumes of qualified traffic.
Social Media Marketing
Social media is one of the fastest growing online strategies for companies to enhance marketing, PR, and customer interaction. Most companies still do not utilize the power of the social web to stay in touch with current and potential clients. Our dedicated team of social media experts can offer training and consulting or manage your entire social media account.
We specialize in list acquisition, email design, promotions, tracking and reporting services. We synchronize our clients email campaigns with their CRM database in order to track results and ROI.
Did you know that 98% of people leave a website without converting? We get them back! Using proprietary technology we’re able to deliver your message to visitors after they have left your site as they surf the Web. Your display ads will appear to them as they surf their favorite internet sites – everything from popular news sites, social networking sites, to various blogs and informational sites. These are not pop-ups; these are advertisements that customers would normally see as they visit these web pages; only instead of a random ad being displayed, a targeted ad specifically for them will be shown. Let us show you how it works.